Update and Angel Stakes cover reveal

The first featured image is Andrew discussing handling weapons with Maria at White Box Studio.

 

Inside Straight

I’ve completed my major edit pass and the text has gone to Lauren for the final checks on spelling and grammar. The book will be published on the 31st October, and I’ll put it up for pre-orders a week or so before. I’ll make sure you know it’s up on Amazon. πŸ™‚

Relaunch of series

The pre-order of Inside Straight will be combined with a relaunch of the whole series with new covers. That means I have to reformat all the print books (previously printed by CreateSpace), change the audio covers, sharpen up the blurbs, and insert a brief (!) summary of previous books and cast list into books 2 – 6. I am so looking forward to that. Lol.

At the same time I’ll start releasing ‘bundles’. The first will be books 1-3 combined into one eBook, and sold at a discount. This is to capture those readers for whom one book at a time is not enough. Yes, this is a thing, and quite a large thing apparently. The second bundle of books 4-6 should go up sometime in December. These bundles will require their own eBook covers, which I will reveal here on the blog.

The relaunch will combine the new covers and bundles with an advertising campaign.

When I first published on Amazon, the only marketing tools under my control were covers, blurbs, newsletters, Bookbub (and similar), reviewers etc. With the possible exception of Bookbub, these tools have less and less direct, primary effect. Why? Because Amazon has changed. They used to have fairly neutral ranking and promotional algorithms. If you sold, and got good reviews, your ranking went up in a straightforward manner, and they promoted you in their newsletters. Now, to get the same effect, you have to reinvest part of your sales in the Amazon advertising machine. That’s what I’ll be doing, to the tune of approximately 20% of my target income. Gulp.

(This is not to say that reviews no longer work. I’m still very keen on reviews. Just a few words if you haven’t already. Please. πŸ™‚ )

I may also try Bookbub and similar newsletters as well. And I’m considering building my own newsletter too. I have a current mailing list, but that is *strictly* for new book releases. The general newsletter will (among other things) explore the lore of the Athanate/Were/Adept world, especially those parts that don’t quite make it into the books. I may write some short stories which would go out in the newsletters.

Merchandise

I hear you. I’ll have some T shirts, coasters and stuff made from these covers and some photos that don’t make the covers. I have no schedule yet.Β  πŸ™‚

Angel Stakes cover

Books 1-4 have concentrated appropriately on Amber with weapons – the handgun, submachine gun and the shotgun. These demanded action poses to convey the best impact. However, although Amber uses weapons in Angel Stakes, there’s a different feel to the book. Amber rights old wrongs. Amber stalks her enemy almost as a personification of justice. The second werewolf ritual takes place in this book as well, and whereas Amber can almost convince herself that the first halfy ritual down in New Mexico (end of Cool Hand) was a fluke, the evidence that it’s an ability she has becomes overwhelming in Angel Stakes.

So I wanted something less to do with physical weapons, but more to do with a rather spooky, witchy Amber coming to get you.

I think Andrew and Maria hit this brief out of the park. What do you think?

Print book image

And the eBook cover

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About Mark Henwick

I was born in Africa and left out in the sun too often. An early interest in philosophy and psychology was adequately exorcised by tending bars. And while trying to enroll in a class to read Science Fiction full time, I ended up taking an engineering degree which splendidly qualified me to move into marketing. That in turn spawned a late onset career in creative writing. When not working, I get high by the slightly less conventional means of a small light aircraft. My first books are available on Amazon at https://www.amazon.com/Mark-Henwick/e/B008SBO5YK/

10 responses to “Update and Angel Stakes cover reveal”

  1. setaian says :

    Amazon really kind of suck.
    For authors it used to be that if you had a great product and a little luck you could get by. Now you basically have to sell your soul and your first born to Amazon.

    • Mark Henwick says :

      I have a complicated relationship with Amazon, lol.
      Without them, Bite Back would probably not be published, because ‘vampires don’t sell’.
      I hope that A Name Among the Stars stands on it’s own and *might* have attracted a publisher, but would I have written it if I hadn’t written the Urban Fantasy first?
      The top rate of payment at Amazon is effectively 70% of the sale price, and I’m aiming to reduce that to about 50% by investing the difference back into Amazon advertising (and Bookbub etc.). Yeah, that sucks… but it’s still a better deal than trad publishing at the moment.

  2. Shana Pare says :

    Love the new Angel cover. Your artists have done an awesome job.

    It has been so long since I read the first book, I think it’s time to reread all of them before I tackle Angel. I’m pretty sure I have all of them on Kindle, but I will have to look. If not, the new bundle sounds like a great idea!

  3. azrm says :

    I love that cover! Of course, I have all of the books and am looking forward to this new one. I mean REALLY looking forward to it. Still sorry you missed my birthday this Sunday though…that would have been an awesome present!!

  4. Justin Savely says :

    This is my favorite of the new covers. Amber is looking deadly and twitchy.

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